With the launch of the new “Phygital” Toy Collection & Experience on e-commerce giant Amazon, the popular NFT collection Pudgy Penguins has seen explosive interest and sales.
According to the project CEO Luca NetzPudgy Penguins saw over $500,000 in purchases within the first two days, surpassing 20,000 individual toys sold.
In several Twitter Spaces yesterday, Netz said that the team’s thesis is that they “want to win the Pudgy penguins but also push the space forward,” adding that they are focused on bringing the million- millions of users in the Web3 space in ways the team couldn’t. even understand.
Alejandro Navia, co-founder and president of NFT content and analysis website nftnow, posted that toys have dominated Amazon’s sales charts for the past 48 hours, beating legacy brands such as Disney, Transformers, Pokemon, Barbie and Legos.
the Amazon’s recent launch In line with the project’s approach, which is to get the biggest companies and A-players from the world of music or sports involved to bring millions of users who have not yet entered the NFT space, Pudgy said. Penguin CEO yesterday.
Pudgy Penguin is one of the few Ethereum-based projects that “broke” the NFT crash, which raised $9 million dollars this year in a round led by early-stage investment firm 1kx—with support from Big Brain Holdings and Kronos Research, among others.
Launching in 2021, Pudgy Penguins has capitalized on the NFT boom, driven in part in a New York Times storylead the team to reliable post on Twitter: “We’re not waiting for mass adoption … we’re creating it.”
With a team of six gif artists, Netz ended one of his interviews on Twitter with an ambitious declaration: “I want the Pudgy Penguins to be the face of NFTs,” making it “clear which is clear for everyone that they are the most familiar NFT in the market. .”
